In a world where Instagram is incredibly crowded, great content alone will not help you attract followers. Having a consistent Instagram aesthetic will keep your profile looking appealing and more pleasing to followers who are interested in that style, even if you’re looking to attract the cheapest instagram followers.
- Define Your Brand Identity: However, before you begin curating your Instagram feed, the word “brand” is likely to appear frequently. Think about what you are trying to say and how the audience wants to feel. Brand identity will help define things from photos, such as color schemes and aesthetic style.
- Choose a Color Palette: Similarly, your profile needs a cohesive color palette to maintain an Instagram aesthetic. Choose 3-4 primary colors that show off who you are as a brand, and use them in all of your posts. Using a few tools, you can create a balanced palette. If you use background color filters and text with similar tones, your feed will remain smooth.
- Develop a Visual Style: This covers what type of images you use and how you present them. Pick whether you want high-contrast photos, very dull/desaturated black & whites, or a mix. Filters and Editing Style Use filters in the exact same way as your other work. For instance, consider using a vintage filter in all your photos to maintain the authenticity of the experience.
- Plan your grid layout: The grid layout of Instagram greatly influences your overall aesthetic. This will assist you in creating posts that are easily adjustable and flow seamlessly. Consider how each post contributes to the overall picture, and try to create an aesthetically pleasing grid.
- Maintain content consistency: Consistency is not only visual—it also applies to content. Make sure that anything you post fits within your brand’s image. Whether you’re posting BTS, tutorials, or inspiration posts, ensure that they all somehow align with your niche. This attracts a following that values what you have to offer.
- Monitor and adjust: Perfecting your Instagram aesthetic is an ongoing process that many users strive to achieve. Check your feed from time to time and see if it truly represents what you want others to know about you.
It takes time and effort to build a cohesive Instagram aesthetic, but it will help you capture followers who resonate with your visual voice, even if you’re aiming to attract the cheapest instagram followers. Define your brand identity. Select a color palette. Develop visual style and grid layout. Plan content and ensure consistency. Be open to adjustments.